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Performance Marketing
Acquire high-LTV players through precision-targeted Facebook and Instagram campaigns optimized for casino compliance.
We run high-performing Facebook and Instagram campaigns that acquire valuable casino players at scale. Our team holds gambling advertising certifications and manages the full compliance lifecycle to keep your campaigns running without interruption.
Gambling certification & account setup
Audience research & lookalike modeling
Ad creative production & testing
Campaign structure & bid strategy
Retargeting pixel & event configuration
Weekly performance reporting & optimization
Meta's platforms offer unmatched targeting precision and scale for iGaming operators. With proper certification, creative compliance, and audience strategy, Facebook Ads consistently deliver some of the lowest CPAs in the casino acquisition mix while reaching demographics that other channels miss.
Alex Morgan, Sarah Chen, and one contractor launched PlayerFlow from a shared office in Malta. Month 1 revenue: $8,000. The founding insight: casino operators deserved an agency that actually understood their business from the inside.
Hit our first major milestone with 50 active casino brand partnerships. Expanded beyond paid acquisition into SEO, creative, and brand strategy. Opened a London office to better serve European clients and hired our first regional teams.
Established offices in London and Malta with teams covering 15+ European and Asian markets. Learned that true localization goes far beyond translation — different markets have fundamentally different player behaviors, channel preferences, and regulatory requirements.
Crossed $1 billion in cumulative revenue generated for our clients, with 15+ brands reaching $100M+ annual revenue through our campaigns. Transitioned to a fully remote-capable operation during COVID-19 while actually accelerating client growth.
Launched proprietary AI tools for player segmentation, creative testing, and predictive analytics. Our AI engine now processes behavioral data from 150+ casino brands, predicting player lifetime value and churn risk with 89% accuracy — a capability that transformed every client engagement.
Now serving 150+ casino brands across 35+ markets with a team of 60+ specialists. Annual client spend under management exceeds $400M. Looking ahead: doubling down on AI-powered campaign optimization, expanding into emerging regulated markets, and helping the next generation of casino operators build sustainable brands.
Acquire high-LTV players through precision-targeted Facebook and Instagram campaigns optimized for casino compliance.
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